Tens of thousands of UK cultural attenders from our Indigo Audience Panel for rapid research to help you make informed decisions fast.
Whether you want to find out the views of non-attenders, understand perceptions of your organisation across your region or test out your new marketing campaign, Indigo Share: Discover is a unique way to gather insight quickly and cost-effectively.
What is the Indigo Audience Panel?
The Audience Panel comprises over 15,000 UK adults who have offered to take part in arts and culture research. It includes a range of ages, regions and artform interests.
Why use Indigo Share: Discover?
Talking direct to cultural attenders beyond your own audiences can help you:
- De-risk your decision-making by testing it out on a large group of people: for example, checking your new marketing campaign is going to land well
- Find out more about the views of non-attenders so you can shape your offer and your marketing to appeal to them and grow audiences and visitors
- Quickly assess perceptions of your organisation to help inform strategy, brand or communications.