Campaign Testing

Testing your marketing campaign before launching can help you refine your messaging and have more confidence that you will reach your target audience effectively.

Our Indigo Share: Discover Campaign Testing service is a ready-made survey to rapidly get feedback on any upcoming marketing campaign. It offers a quick, simple test at scale with cultural attenders in the UK using our Indigo Audience Panel.

Questions this survey can answer

  • How do my audiences and potential audiences respond to my campaign?
  • In what way does the campaign infl uence audience interest in attending?
  • Is there anything I could improve before launching the campaign?

What’s included:

  • Off-the-shelf, ready-built survey sent to our panel of cultural attenders, including your campaign key artwork and a piece of descriptive text 
  • Guaranteed 200 minimum responses
  • Results within 72 hours
  • Results provided in simple views and raw data for your own analysis
  • £50 prize draw incentive for participants
  • Note: All results should be credited as Source: Indigo Audience Panel if published or shared

Price:

  • £1,300 + VAT (£800 for Indigo Share Subscribers)
  • A bespoke report can be prepared for an additional £1,200+VAT