Articles & News by Flo Carr

25 April 2024

Headline findings: Arts Audiences Now

Headlines from our 2023/24 UK Benchmark

25 October 2023

Audiences Act Green: New pilot project combines technology and communications to promote sustainable travel

Five cultural venues have been working together as part of the new Act Green travel pilot project to encourage audiences to travel more sustainably to events.

23 October 2023

Watch again - Webinar: Act Green 2023 - Cinema insights

Supported by BFI National Lottery Sustainable Screen

18 July 2023

AMA Conference 2023: Five Takeaways

Our Associate Director Flo Carr shares her five takeaways from this year's AMA conference in Leeds.

5 June 2023

Indigo announces Act Green 2023

Sponsored by Supercool, this Indigo Share: Hot Topic looks at cultural audience and visitor attitudes towards the climate crisis

20 March 2023

WATCH AGAIN: The Self-Service Venue webinar

Watch back the webinar we hosted with pointOne sharing the results of our latest Indigo Share: Hot Topic.

24 June 2022

Act Green survey: results released

Results from Act Green suggest audiences are engaged and concerned about the climate crisis and think cultural organisations should be as well.

20 June 2022

WATCH AGAIN: Act Green webinar

What do your audiences think about sustainability and what role do they think cultural organisations should play?

11 November 2021

WATCH AGAIN Insights Alliance webinar - Missing Audiences

On 11 November, the Insights Alliance presented the findings of the first wave of Missing Audiences research

16 September 2021

Indigo and Katy Raines shortlisted for the 2021 Covid Response Awards

Among with many amazing Finalists, we are delighted to have been shortlisted in two categories: Best Pivot and Outstanding Leadership

7 September 2021

WATCH AGAIN Culture Restart webinar - Trends & Trajectories

The Insights Alliance looked back at all the data we’ve gathered to see what trends we can see and which trajectories we can predict for the future.

6 August 2021

Culture Restart Experience Survey: July update

Results from 19 Jul - 1 Aug show audience confidence growing with attendance. Offering choice will be key, with audiences keen to see safety measures remain.

5 July 2021

Easing restrictions? Our latest audience sentiment data

With today's announcement of further easing of restrictions in England, we look at the latest data on cultural audience sentiment.

22 June 2021

Culture Restart webinar - Live Audiences & Latest Findings

On 22 June, the Insights Alliance presented feedback from the first audiences back and considered what the findings mean for sector recovery.​

22 June 2021

Culture Restart Experience Surveys: Wave 1 results

Responses from the first audiences back to in-person cultural experiences show that they overwhelmingly felt safe and confident returning to venues.

11 June 2021

Culture Restart Audience & Visitor Tracker: May update

Latest responses show that 61% of frequent cultural attenders have now booked for events, but 1 in 5 are unlikely to return for at least 3 months.

25 May 2021

Culture Restart Cinema Tracker - Wave 1 Headlines released

Responses from April and May reveal that the majority of independent cinema attendees are ready to return, with over two thirds planning to book soon.

14 May 2021

Culture Restart: Beyond the Data with Aberdeen Performing Arts

We spoke to Andy Kite, Marketing Manager at Aberdeen Performing Arts, to find out how they have been using the Audience Tracker to understand their audiences.

14 May 2021

Culture Restart: Beyond the Data with Carn to Cove

We heard from Claire Marshall, Deputy Director of Carn to Cove, about the impact on rural touring and the importance of keeping in touch with audiences.

10 May 2021

Culture Restart Audience & Visitor Tracker: April update

Over half of frequent attenders have now booked but significant numbers remain cautious and majority still expect restrictions in place.

6 May 2021

Coming Back to Theatre - Prioritising the Audience Experience

What makes an ideal trip to the theatre? We worked with pointOne EPoS to understand what audiences will be looking for when they come back to theatres.

6 May 2021

#ReviveLive Music - national survey of live music fans

A survey of 25,000 live music fans - led by LIVE in association with Indigo Ltd - reveals fans are ready to return.

15 April 2021

Culture Restart: Beyond the Data with Portsmouth Guildhall

We spoke to Kelly Haswell, Head of Marketing at Portsmouth Guildhall, to find out how they have been using the Culture Restart data to prepare for reopening.

15 April 2021

Culture Restart webinar - Prepare for Reopening

On 15 April, the Insights Alliance presented the latest Culture Restart findings and considered how cultural organisations prepare for reopening.

15 April 2021

Culture Restart Audience & Visitor Tracker: March update

As cultural venues prepare to reopen, confidence among audiences continues to grow, along with willingness to book.

25 March 2021

New report - Culture Restart: Disabled and Vulnerable Audiences

A new report suggests disabled and vulnerable audiences may be the last to return to cultural experiences – how can organisations ‘build back better’?

17 March 2021

Culture Restart Audience & Visitor Tracker: February update

Responses in February show confidence increasing with the vaccine roll out, particularly among over 65s, with more saying they'll be ready to book soon.

25 February 2021

Culture Restart webinar - Latest Findings & Digital Focus

On 23 February, the Insights Alliance presented the latest Culture Restart findings, including a deep dive into digital culture.

10 February 2021

Interactive dashboard: Culture Restart Audience & Visitor Tracker

Explore the data collected during the October to December 2020 baseline period in our interactive dashboard created by One Further

10 February 2021

Culture Restart Audience & Visitor tracker: January update

Responses from January show a decrease in confidence, with cultural audiences waiting for vaccine and a ‘return to normal’ before booking.

16 December 2020

Culture Restart audience tracker wave 2: what's changing?

Latest findings show a growth in overall confidence, but one in four audience members now waiting for vaccine before attending.

26 November 2020

Insights Alliance release first wave of results from our Culture Restart audience tracker

Loyal attenders are confident returning to culture, but sceptical of rapid testing on arrival. The long-term potential of shift to digital remains.

12 November 2020

Culture Restart - Wave 1 Findings webinar announced

The Insights Alliance present findings from the first wave of research from the Culture Restart Toolkit, our national audience and visitor sentiment tracker.

1 November 2020

The Insights Alliance: It’s time to work together

A group of three prominent UK consultancies working together to gather essential audience insight needed to plan for a successful cultural recovery

29 September 2020

Family Audiences may be first to re-embrace culture - but the last to be considered

The Family Arts Campaign and Indigo have worked together to look at responses to Act 2 from family audiences – with some revealing results.

21 September 2020

New findings: audience engagement with digital culture

Read analysis of Act 2 by our friends Baker Richards and the Audience Agency into digital culture and audience willingness to pay for it.

3 July 2020

Slump in disabled audiences’ confidence presents major problem for the arts sector

Andrew Miller considers the responses given by disabled audience members to the Act 2 national audience survey.

26 June 2020

What can we learn from the Italian ‘After the Interval’ survey?

As lockdown measures ease, Italian cultural audiences are beginning to book tickets again - but many are still reluctant to return to live events.

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Whether you’ve got a specific issue you’d like our help with, or just want to find out how we might help your organisation, get in touch on info@indigo-ltd.com for an informal chat. You can also sign up to our mailing list.