Levels and Pricing

All three Subscription levels give you access for a whole year to the Audience Experience and Audience Overview surveys.

BASIC is completely free to use. Our paid Subscription levels (ESSENTIAL and PREMIUM) start from £150/month and give you more customisation, segmentation, reporting and support. 

Choose your Subscription level

BASIC

Gather the audience insight you need for free

Audience Experience
  • Pre-built survey to use all year
  • Up to 1,200 responses per year
  • Access to responses in real time through a live viewing link
Audience Overview
  • Pre-built survey to send once per year
  • Up to 500 responses per year
  • Access to responses in real time through a live viewing link
Support and insight
  • Quick and simple setup
  • Access to the overall annual benchmark report
  • Invitations to sector-sharing sessions and webinars to discuss the trends and analysis
Funder requirements
  • Mandatory questions for Arts Council England reporting included

FREE

ESSENTIAL(Recommended)

Understand your audiences in more depth

Audience Experience

All BASIC plus:

  • A bespoke version of the survey, including your organisation name, logo and brand colourway
  • Up to three additional questions from the question bank or three custom questions
  • Up to 12 survey links to use for different productions, with separate links to view the results
  • Up to 6,000 responses per year
  • A custom report every six months comparing your organisation’s results with the benchmark
  • Annual download of your data if required
Audience Overview

All BASIC plus:

  • A bespoke version of the survey, including your organisation name and logo
  • Up to three additional questions from the question bank or three custom questions
  • Up to three survey links to send to different segments (e.g. attenders, non-attenders, members), with separate links to view the results
  • Up to 1,500 responses per year
  • Annual download of your data if required
Support and insight

All BASIC plus:

  • 1-2-1 support surgeries with Indigo to discuss your results
Funder requirements

All BASIC plus:

  • Funder-ready upload to meet Arts Council England requirements

Monthly billing*

£200 / month
£2,400 / year

Annual billing
Save 25%

£150 / month
£1,800 / year

PREMIUM

Gain more bespoke insight and greater support from Indigo

Audience Experience

All ESSENTIAL plus:

  • Up to six additional questions from the question bank or six custom questions
  • Up to 20 survey links to use for different productions, with separate links to view the results
  • Up to 10,000 responses per year
Audience Overview

All ESSENTIAL plus:

  • Up to six additional questions from the question bank or six custom questions
  • Up to six survey links to send to different segments (e.g. attenders, non-attenders, members), with separate links to view the results
  • Up to 3,000 responses per year
Support and insight

All ESSENTIAL plus:

  • An annual presentation for your staff or Board from the Indigo team on your result
Funder requirements

All BASIC plus:

  • Funder-ready upload to meet Arts Council England requirements

Monthly billing*

£300 / month
£3,600 / year

Annual billing
Save 25%

£225 / month
£2,700 / year

*minimum 1 year contract

When you register for ESSENTIAL or PREMIUM, one of the team will be in touch to arrange a phone call to discuss your needs and get you set up.

If you need something more bespoke, please feel free to email us and we can discuss your needs.

Any questions?

Get in touch on info@indigo-ltd.com →

One of the team will be in touch to help and answer your questions.