New models for public-private collaboration on audience strategies within the arts and cultural sectorKulturfangst / Blender Collective, Norway
Indigo worked with a consortium of cultural organisations in Norway to explore new models for collaborative working around audience development.
Katy Raines has since 2015 been engaged as a CRM expert consultant in an R&D project called ‘New models for public-private collaboration on audience strategies within the arts and cultural sector’. Katy’s contribution to the project has been crucial in its development and in furthering the project participants’ understanding and appreciation of audience data as well as finding the right system for collecting and managing this data. She has shared generously of her knowledge, time and large network. She has not just provided consultancy, she has also been a highly valued research partner contributing to important observations and discussions on consortium models and ticket systemsEmma Lind, Project Manager and Researcher, Agder University (Norway)