CRM, segmentation and systems / CRM & Ticketing system procurementBlack Country Living Museum
We helped the team evaluate their current systems (admissions, membership, group bookings, membership, fundraising and retail) and then worked with them to develop a specification to meet their requirements.
Katy has been invaluable in this process – I don’t know how we would have waded through the detail without herVicki Stanley, Deputy Chief Executive, Black Country Living Museum
We led an internal project team through the selection of a supplier and project planning for a successful implementation. They went live with their new system in 2015.
"Having Indigo’s guidance and support during the procurement process for a new ticketing system and CRM was invaluable. Katy’s audience development and fundraising knowledge, coupled with her experiences of several systems, meant we were able to confidently select a solution to help us deliver a revitalised and more sophisticated membership scheme alongside improved donor management capabilities"
Carolyn Sankey, Director of Development, Black Country Living Museum